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the ask
Hedrick's Chevrolet wanted to create a commercial that made their clientele feel appreciated while also touching the hearts of potential new clients.
the solution
We produced a commercial thanking the community for their support. We showcased real, working class, relatable people who's lives run more smoothly because of their Chevy, not distant model types. Our commercial helped communicate that this is a small business who gives back to the community, insuring new and returning customers feel the love.
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